He is a film director and photographer based in London. His commercial work includes campaigns for Jack Daniels, Nike, Hyundai, Suzuki, Carlsberg, Genting, Chivas, Amazon, Nokia, Johnnie Walker, Article Magazine and more.

He has been recognised at the Creative Circles and Cannes Lions, and his short films have been selected at many international film festivals, such as The Smalls, Manchester International Film Festival, London Independent Film Festival, Berlin Fashion Film Festival, Phoenix Shorts, Singapore Independent Film Festival, New York State Film Festival and Straight8.